With shifting consumer mindsets, hybrid retail behaviours, rising service expectations and new business models, the consumer electronics (CE) landscape is dynamic and evolving.
By focusing on taking control of and seamlessly connecting all parts of the customer journey, brands in the consumer electronics space will have a better chance of meeting economic challenges and satisfying demanding users – delivering a seamless end-to-end journey, underpinned by hybrid-retail strategies and with an emphasis on guidance and support.
We’ve been working with leading consultancy Future Collective to produce in-depth reports of the current state of play across multiple industries and to identify growth opportunities over the next 24 months. The consumer electronics report includes insights such as:
- How can they offer a digital experience that offers inspiration, contextual exploration, guidance, and education – while also providing lightning-fast delivery, easy returns, and availability?
- How can they adapt to offering a people-first, next-generation experience in their retail stores?
- How can they transform the customer experience (CX), improving satisfaction, building loyalty and delivering their products to meet expectations of speed?
